CENTURY 21 - A Powerful Brand Name
Most Recognized Name in Real Estate
When homebuyrees and homesellers think about real estate, they think of the CENTURY 21 brand. In fact, according to a national survey*, the CENTURY 21 brand was the most recognized name in real estate by a wide margin. Put the poser of this international brand name to work in your loval market to hlep sell your home faster for the best price possible, or help you find the next place you'll call "home sweet home."
Award-Winning Advertising
CENTURY 21 Advertising is an effective combination of television, print, and radio spots, bringing the CENTURY 21 message to millions of consumers worldwide.
Television
Thousands of commercials from the award-winnng "Real Estate for the Real World®" advertising campaign air on network and cable television each year.
Radio
CENTURY 21 radio ads are heard on both syndicated national and local radio programs.
Print
Ad placements in various publications including The Wall Street Journal, This Old House and TIME (Business Edition) reach a wide spectrum of potential home buyers and sellers.
Powerful Relationships
Involvement in the following sponsorships and promotions help create excitement about the CENTURY 21 brand name and generate attention from potential buyers and sellers.
- CENTURY 21 Home Run Derby® Competition
- CENTURY 21 Home Run Derby All-Star Sweepstakes, which offers consumers a chance to win a trip to All Star Week and the opportunity to win $250,000 towards the purchase of a home.
Global Presence
Today, our world is a global village. For home sellers, that means that your next buyer could be anyone from around the corner to around the world. And for those looking to buy outside of their local area, the Internet is your key. With over 100,000 brokers and sales associates in over 30 countries and territories, CENTURY 21 Real Estate Corporation is part of the largest real estate referral network in the world - connecting potential buyers and sellers and real estate professionals around the globe!
*Source: Millward Brown 2007 Ad Tracking Study. This survey results are based on 1,216 online interviews with a national random sample of adults (ages 25-54) who are equal decision makers and who have bought or sold a home within the past two years or plan to purchase or sell a home within the next two years. Brand awareness questions are based on a sample of 1,216 repondents with a margin of error +/- 2.4% at 90% confidence level. The study was conducted between February 19th - October 7th, 2007 by millward Brown, a leading global market research organization.
An Equal Opportunity Company. Each Century 21 Office is Independently Owned and Operated.
All information deemed accurate but not guaranteed.